Fundraising the SMART Way

Start a fundraising revolution in your nonprofit today! Fundraising the SMART Way is a true breakthrough in the way we think about fundraising. The SMART Way™ performance-management discipline transforms the way you manage fundraising, not just the way you do it..Our evidence-based approach uses metrics, guidelines and business intelligence so you can raise more money with less effort, all with greater engagement of your funders.

See Ellen’s book: Fundraising the SMART Way on Amazon

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