Essentials for Successful Fundraising Research
Essentials for Successful Fundraising Research is a premium course brought to you by the Prospect Research Institute.
Imagine the next time you get asked to pull a list of people from the database for an event and you suggest different report criteria that results in double the amount of sponsorships? How awesome would that be? Well, that really happened to one of our participants!
You have the intelligence to research – you just need help pulling it all together. You won’t regret adding prospect research skills to your resume, either. Prospect research skills are in hot demand, whether you are a fundraising generalist or seeking a prospect research career. Hundreds of job postings are active at any given time — both brand new positions and to fill vacancies as skilled researchers are lured into leadership positions.
Essentials for Successful Fundraising Research is an on-demand course that teaches you how to identify good prospects, perform profile research, and track prospects using prospect management techniques. It’s based on the techniques that expert prospect researcher Jen Filla has used providing prospect research to organizations for more than a decade. A lot has changed over the years and in this course, she shares with you how she’s given the fundraisers she works with an information edge.
- Find information in five distinct areas that are relevant for fundraising.
- Create your own prospect profile.
- Quickly locate key sources of public information.
- Become a search engine power user.
- Identify which information sources are the most reliable.
- Get savvy about different profile strategies for different needs.
- Translate information into fundraising action.
