amy eisenstein

How to Prime Your Donors BEFORE You Ask for a Major Gift

Brought to you FREE courtesy of Amy Eisenstein

1 Lesson / 6 minutes / FREE

Much of major gift fundraising centers around being prepared. So before you ask for a major gift, it’s important to prime and prepare your donors so that they’re ready (and you’re ready) for when you make the ask. Learn the steps you need to take to schedule the ask meeting and how to overcome any objections your donors may have. This is the 16th video in the Major Gifts Challenge series.