Video & Content Strategy is FREE courtesy of fLO Content
1 Lesson / 2 Minute / FREE
If you’re going to distribute your video it’s a good idea to think about how it fits into the overall marketing picture. . In this video newsletter Stephanie, owner of fLO Content Marketing talks about how content strategy plays an important role in the development of your video.
Treating your video as a stand-alone piece may be sending the message to your audience that it is not part of what you do. Thinking about your overall content strategy goals and how video plays a part in that goals will help you to better fine tune the independent goal that your video has, and how it fits into the overall picture.