Two cartoon women holding a Nonprofit Humor Sign

Let’s save Africa! – Gone wrong

This is a FREE video for your enjoyment courtesy SAIH: Norwegian Students’ and Academics’ International Assistance Fund.

We’re messing with you. There’s no such thing as charity actors. But in our video, did you recognize stereotypes frequently used in fundraising campaigns? Hunger and poverty is ugly, and it calls for action. However, we need to create engagement built on knowledge, not stereotypes. Why?

We need to change the way fundraising campaigns are communicating issues of poverty and development. This is why we are awarding creative fundraising campaigns with the Golden Radiator Award, and stereotypical campaigns with the Rusty Radiator Award. An international jury nominated eight videos, and YOU get to decide the winners by VOTING NOW! Winners will be announced 3rd of December [2013]

The video is made by The Norwegian Students’ and Academics’ International Assistance Fund htttp:// – With funding from The Norwegian Agency for Development Cooperation (Norad). Video by iKind Productions

SAIH Team: Executive Producers: Magnhild Bøgseth & Sindre Edland-Gryt Creative team: Anja Bakken Riise Jorunn Bakke Johannesen Emilie Larsen Ørneseidet Emilie Wesche Guttormsen Nina Gausdal Kristoffer Kinge Nicklas Poulsen Erlend Seilskjær

SOUTH AFRICAN TEAM: CREW: Executive Producer – Michael Nefdt Producer – Devin Carter Director/Producer – Matt Nefdt Production Manager – Rose Lovell Production Design – Sam Kelly Director of Photography – Devin Carter 1st Assistant Camera – Tim Panaino B Camera Operator – Richard Hamman Gaffer – Dylan Marriott Key Grip – Marcus Hebbelmann Wardrobe, Hair and Make up – Jules Ruby Wardrobe, Cast Co-ordination – Shanelle Jewnarain Sound Recordist – Ryan Hall DIT – Trent Sam Production Assistant – Nathan Rice Art Department Assistants: – Sam Kelly – Naomi Gumede Hannah Sieweke Tayla-Rae Coetzer Tayla-Kate van Rooyen Nelani Ongeziwe Erin Passmore

Set Construction/Production assistants- Michael Leclezio, Luke Ochse, Matthew Couperthwaite, Charles Matthews, Production assistants: Lauren Flockhart, Lethuxolo Shabalala, Tyla Vlavianos, Location Manager – Cobus Van Heerden Location Owners – Richard Hulley, AFDA (Durban Campus)

CAST: Michael – Michael Mbele The Director – Michael Gritten The Celebrity – Caitlin Kilburn Michael’s Mother — Kazi Khuboni Class teacher – Immaculate Mlambo Director’s Assistant – Michael Leclezio Boomswinger — Nkanyiso Khwane Slate Operator – Nathan Rice Camera Operators – Trent Sam, Ernest Nzonzo Children in Class — Nomusa Ngiba, Letho Ngiba, Anele, Shange Lwazi Shange, Sane Ndlovu, Amahle Ndlovu- Casting – Jess Kidwell (Children), Cobus Van Heerden, Shanelle Jewnarain Childminder – Gugu Shange

SPECIAL THANKS AFDA Film School Durban Richard Green (AFDA) Stuart Strydom (AFDA) Franco Human – Dean (AFDA Durban campus) Patrick Mcgee DT Video Human Bezuidenhout @ Media Film Services Richard Hulley