Lidia Varesco Design
Lidia Varesco Racoma of Lidia Varesco Design in Chicago empowers organizations and entrepreneurs to make a change through strategic branding and marketing design. With over two decades of experience, Lidia is known not only for her ability to express a client’s mission but also for her friendly, approachable working style. She is a blogger, speaker and instructor and leads branding and creative marketing workshops and courses for nonprofits, associations and small businesses worldwide.
Lidia is active in the nonprofit and marketing communities, currently serving on the Communications Committee for AMA Chicago, as well as a Co-chair of the Marketing & Communications Committee for the Association of Consultants to Nonprofits (ACN) with a past position on the board of directors. She has also served on Association Forum’s Content Working Group as a content creator. Lidia Varesco Design is a certified woman-owned business (WBE/WOSB) and celebrated 20 years in business in November 2020
Nonprofit Branding Checklist, by Lidia Varesco
DESIGN DEMO: Tracking, by Lidia Varesco
DESIGN DEMO: Kerning, by Lidia Varesco
A to Z of Design, by Lidia Varesco
20 Years: 20 Logos (Lidia Varesco Design in 2020), by Lidia Varesco
10-Minute Marketing: Respond to your LinkedIn notifications, by Lidia Varesco
10-Minute Marketing: make a list of this year’s accomplishments, by Lidia Varesco
10-Minute Marketing: Implement a CRM system, by Lidia Varesco
10-Minute Marketing: Choose a word for the year, by Lidia Varesco
