Nonprofit Consultants: Is your business card losing you business?
Besides a website, a business card is probably the most important piece of business collateral you have. Like a website, it tells people that you’re “real.” It makes folks notice you and what you do. And the truth is, a bad business card will lose you clients. At best, they won’t take you seriously. At worst, they’ll take it as an example of all of your work, and be embarrassed to recommend you to others.
With all of its importance, I am shocked at how little consideration is given to what goes on a business card, one of the few takeaways in your sales arsenal. Continue reading Nonprofit Consultants: Is your business card losing you business?