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Storytelling and influencing: Communicate with impact

WHAT YOU WILL LEARN

  • Critically evaluate a range of theories to decode the components of persuasive communications
  • Apply a range of different strategies to a variety of contexts to build rapport, overcome resistance, and find acceptance
  • Develop skills to interpret the motivation of the audience and influence the way they think and feel to support your ideas

What’s Coursera?

It’s where you can start, switch, or advance your career with more than 5,400 courses, Professional Certificates, and degrees from world-class universities and companies!

  • Accelerate your growth with graduate level learning
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  • Over 5,200 courses in topics like business analytics, graphic design and more.

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