4 common things being tracked in google analytics by nonprofits is FREE courtesy of Yeeboo Digital
1 Lesson / 2 Minutes / FREE
As a nonprofit, you know that the only way you can improve your impact and grow your support is by tracking and analyzing your progress. Here are some common ways that nonprofits use Google Analytics or GA to measure their work:
To track how their website is functioning. Google Analytics is an essential tool for nonprofits because it allows them to successfully track:
– Their social media campaigns
– Activity taken on their websites
– Ecommerce, WooCommerce or others
– Peer to Peer Fundraising, such as TeamRaiser
– Donation form activity
– Engagement with their constituent base
